Ford Warriors in Pink {Breast Cancer Awareness}

Last week, some of Nick’s soccer teammates had on pink wrist bands, to support Breast Cancer Awareness Month of course. When I saw Nick didn’t have one on at first, I asked him about it.

“I don’t know what it’s for,” he said.

So I sat down and explained it to him. How during the month of October, there is a little more awareness brought to a very scary disease. And that the color pink is a way to remember the research still needing to be done, and a way to show your support. And then I explained what breast cancer was. And that we had friends who had family members affected by it. One of our very dear friends, who we visited in DC last summer, lost his sister-in-law to breast cancer, at way too early an age. And a good friend’s mom was diagnosed with it just last month.

And I reminded him that we had done a 5K to support breast cancer research before. And that he had waited while I got my first mammogram done over the summer.

And then not seconds later, he put the wrist band on. Because he understood.

And I knew he did.

This October, Ford Warriors in Pink® has launched its first ever produced documentary, “Bang the Drum: Living Out Loud in the Face of Breast Cancer.” The film honors 11 men and women breast cancer survivors who have demonstrated strength and courage in their battle with its “Models of Courage” program. 2012 marks Ford Motor Company’s 18th year of support for the breast cancer cause. In that time, Ford has dedicated more than $115 million to the breast cancer cause.

You too can get involved in this tremendously worthy program. When you buy Ford Warriors in Pink apparel at fordcares.com, 100 percent of the net proceeds go directly to support breast cancer awareness all year long.

To keep connected, be sure to check out Ford Warriors in Pink on Facebook and follow @WarriorsinPink on Twitter.

And these little pink bracelets? Heading to the kids’ schools tomorrow, and Madeline’s soccer team this weekend.

This is a sponsored post written by me on behalf of Ford Warriors in Pink. But honestly, breast cancer awareness is something that I’ve talked about before, without a company sponsoring the message. Because it’s too important not to.